Refined Operation -- 2020 the New Growth Path of Maternal and Infant Industry

maternal and infant industry is a consumption process of maternal and infant products and services "from scratch, from having to many, from many to good, from good to optimal, from optimal to personalized. In the face of post -95 and post -00, the new trend point is "personalization" and "scenario". For the brand of mother and infant, it is the promotion from more categories to creating explosive products and superior products. For the retail side of mother and infant, it is an evolutionary process from opening a scale store to opening a quality store.

refinement is another improvement of mother and infant after the path of subdivision. Before that, the maternal and infant industry had been in the new demographic dividend, and most of its products were basically 10,000 people. In marketing, it is widely spread. The distinction is very extensive, such as facing first-tier cities, second-tier and third-tier cities, fourth-to sixth-tier cities, etc.

,fine operation is to understand the user, to the user portrait, set the label. Do self-definition from user tag,goal is to more accurately find their core users.